Man, that PopUp Domination really gets your attention, doesn’t it?
I was reading yet another post about list-building for your website and of course the PopUp Domination plugin was brought up.
For those of you who don’t know it off-hand, you’ve probably seen it before. Any time you’ve gone to a site and before you can even start reading a lightbox style pop-up just, well, “pops” into view.
Usually this pop-up is asking for you to sign up for the website’s newsletter or some other offer. In addition, there’s usually a ready “x” button for you to click off of it and not be bothered again.
I know some people have a zero-tolerance policy for that sort of thing. I used to be one of them, myself. If something popped up in the way of an article I was trying to read then I was outta there, never to return.
Then I started getting a lot more lenient -as long as the damn thing didn’t pop up again that is. I’m not sure if some of these are the actual PopUp Domination plugin or what but on some awful sites I’ve had the pop-up keep re-appearing from page to page. That’s way too much poppin’!
If you must use it, it should only pop-up once per session, people. I’d actually prefer it show up right away and not 45 seconds in or some other random interval when I’m right in the middle of the article.
Give the readers a break. Each time it pops up during my visit I’m less and less likely to actually subscribe or take whatever action they want me to take.
But with that said, I don’t begrudge people using it to try to gain more readers and eventually make more money. Not at all.
The only reason I started investigating is because I was considering using it myself. I still am, but I just want to make sure I can control the frequency and annoy people as little as possible.
From what I’ve read, from reputable sources, is that it definitely works. You will get more subscribers, but it could come at the cost of some zero-tolerance readers who might have otherwise stuck with your site.
I’m not quite ready to implement this yet but I’m curious to try it out for a time and gauge the effectiveness of the plugin for myself.
So beware, hapless readers. Anyway, if anyone else had any thoughts or issues with this just let me know in the comments.